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You voted, we counted

you-voted-we-counted

In true community spirit the Companion Credit Union exercise of getting our members to vote for a new logo attracted over 1,000 votes.

In an industry where it is easy to become just another number, we decided it was time to give our members a feeling of ownership. By inviting our members to actively participate in the voting of the new logo it made them a part of helping us decide our future direction.

We unveiled our new logo on Wednesday night in a special sneak preview to an excited crowd of our staff and members.

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Your new Companion Logo

November 11th, 2008 |

3 Responses to “You voted, we counted”

  1. Ray O'Brien Says:

    The unveiling of our new corporate identity and logo last night was the start of a “new beginning” for all of us at Companion. Our new logo keeps some of the past but has a focus on the future. It represents our members, staff, and the communities that we operate in - connected as one for the mutual benefit of us all.

    While our Purpose and Values remain unchanged as the foundations of who we are and what we stand for, our “We’re Listening” program will be a key driver in all our future strategic endeavours. I’m really excited by the prospects of engaging with our members and the wider community via this website, and I encourage everyone to get involved and help us help one another.
    Cheers
    Ray O’Brien

  2. J Bryant Says:

    What a fantastic Logo!

    It is great to see in these tough financial times that Companion is showing strength and forward thought.

    Well Done Companion!

  3. The Financial Brand » Blog Archive » Credit union members vote on logo makeover Says:

    [...] Over 1,000 votes were cast by the credit union’s 12,000 members. [...]

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